I'd Love To See The Sales Data

Among the odder biz concepts I've ever seen is a kiosk here in the Denver airport selling Ferrari and Maserati swag exclusively. T-shirts, key fobs, the usual stuff. How many people going through an airport see this and say "Gotta have it.?"

Then again, one of my biz profs long ago told our class, "If you learn nothing else from my class, learn this. If you cater to your own sensibilities and tastes, it is a sure recipe for failure."

Incidentally, I resisted being an Aston man myself.